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This animation was projected on a building in one of the most famous avenues of São Paulo, Consolação Avenue!
It was part of a project that we did with Editora Mol to celebrate their 15 years in business, and also the fact that they were able to raise more than 50.000 BRL for charity.

Editora MOL


We find it very important to raise awareness and show how social projects contribute to the world.

Project Process

Here we have the full animation that we made for Editora Mol, plus some of the elements made and studied separately, and the storyboard for comparison.

Styleframes

Client: Editora Mol

Produced by: Hilda Motion

Animation Production: Hilda Motion

Credits

Art and Motion Graphics Director: Thais Macedo

Motion Graphics: Bianca Calliari

Producer: Kaku Diniz

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